Hi, I'm Josiah.

If you’re here, one of two things is likely true: either we already know each other or you’re wondering who the hell I am. If the former, hi and I hope you’re doing well! Let’s catch up soon. If the latter — and honestly that makes two of us — allow me to introduce myself.

So… who am I?

The short answer is I’m a Bay Area-based, multi-disciplinary creative who by day leads the design practice at Legend, a new venture from the team behind Compound. The long answer is a little more complicated.

My career has been anything but orthodox. Over the last decade-plus I’ve been a university voice teacher, a gigging vocalist and regional theatre actor, an overqualified barista-cum-freelance designer, a creative director for a multinational agency, a design consultant to Fortune 500s and patent-awarded inventor, an in-house Big Tech™ design lead, and most recently a Head of Design at a fintech startup backed by some of Silicon Valley’s top investors. If I’m being honest, I spent a lot of time wrestling the impostor syndrome the seeming incoherence of all that brought about, and for a long time did my best to hide the fact that my path had been so circuitous. Chalk it up to having one too many burning interests and passions, I guess. But as I’ve grown into myself personally and hit my stride professionally I’ve come to see how it’s given me a unique perspective on work and life, and woven a rich tapestry of experiences I’m incredibly grateful to have had.

Outside of work, I continue to explore the things that capture my interest:

• Film: I’m a card-carrying cinephile and hard at work on my second screenplay, which I hope to produce independently.

• Songwriting: I’ve got hours of voice notes I swear I’m gonna do something with one of these days!

• Advising & Investing: in the last few years, I’ve written small checks to companies like Solokey and Atom Limbs and helped other early-stage teams with design, brand building, and go-to-market strategy.

So, that’s me. Now I’d love to learn more about you. What brings you all the way out to my little corner of the internet? What gets you out of bed in the morning? What do you dream about, and how might I help bring those dreams a step closer to reality? Feel free to drop me a line; I can’t always guarantee a prompt reply but I promise I’ll do my best.

Thanks for stopping by… until next time! ✌️